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ElectroPop/Alternative Hip Hop; featuring a stage presence that ventures from punk rock attitude to hip hop braggadocio to sly indie irony

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“If I write enough lines, I know I’m gonna find it.”

The Persona produces electro-pop alternative hip hop: hip hop tinged with electro, house, and industrial, as well as other genres of music. The Austin-based performer’s live shows feature a stage presence that ventures from punk rock attitude to hip hop braggadocio to sly indie irony—all backed by an integrated light show.

The Persona has been influenced by acts such as Nine Inch Nails, Daft Punk, Mindless Self Indulgence, Beck, Air, Outkast, Missy Elliott, and Basement Jaxx.

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It’s difficult to compare [The Persona] to any one sound or any one person. He has truly created his own sound with his mixture of hip-hop and electronica.

Philip Sledge
Philip Sledge

Merch

In a World: A Comic Book EP

“In a World” is a Comic Book EP: an EP in which the songs in a digital album correspond to stories in a print comic book. The music and script were written by The Persona, and the art was illustrated by Austin artists Anissa Bryant and Ruthie Junto.

$5.00


Style Over Substance

The Persona’s electro-pop/alternative hip hop album. The album can be streamed through standard services, or you can order the album on CD with photography by Megan McMahon and graphic design by Pixel Pushers Union 512.

$7.00


Coming Soon!

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